Peshawar (The COW News Digital )A fresh controversy erupted during the ongoing FIFA Club World Cup when Italian sports presenter Eleonora Incardona drew criticism for wearing what many called an “inappropriate outfit” during a live broadcast. The incident occurred during the high-profile clash between Atlético Madrid and Paris Saint-Germain (PSG), held last evening.
Incardona, a presenter for DAZN Sports, was seen reporting from the sidelines in a noticeably revealing dress that quickly caught the attention of viewers—many of whom turned to social media to express their disapproval. The choice of attire became a trending topic, overshadowing even PSG’s dominant 4-0 victory over Atlético Madrid.
While PSG’s win was expected to generate headlines, much of the post-match discussion centered around the presenter’s wardrobe. Critics argued that such clothing is unsuitable for a professional sporting event, especially one with global viewership and family audiences. “This isn’t a fashion show; it’s football,” one user wrote on X (formerly Twitter), while others called her outfit “distracting” and “unprofessional.”
Supporters, however, came to Incardona’s defense, with some praising her confidence and style. A segment of fans even dubbed her the “new Diletta Leotta,” referencing the popular Italian sports journalist known for her glamorous on-air presence.
This is not the first time Incardona has faced backlash over her appearance. Back on March 30, 2025, she received similar criticism for wearing a transparent outfit during a different broadcast. Despite having over one million followers on social media, public opinion remains sharply divided over whether such fashion choices belong in the realm of sports journalism.
The debate also touches on broader issues, such as gender representation in sports media, double standards in dress codes, and freedom of expression versus professional decorum. While DAZN Sports has not issued an official comment, the incident has reignited discussions around dress ethics and presenter conduct in major sports events.
Incardona has yet to respond publicly to the controversy.
